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Perry  Schugart

Perry Schugart

Chief Global Marketing and Business Development Officer RIR

RIR Power Electronics Limited, a leading manufacturer of high-power semiconductor devices and equipment, has announced the appointment of Perry Schugart as Global Marketing and Business Development Executive.

Mr. Schugart brings extensive experience in driving strategic growth, enhancing profitability, and building sustainable competitive advantages across both SMEs and Global 500 companies. His track record includes driving consistent revenue growth, improving product margins, and securing high-value orders exceeding $500 million.

Commenting on the appointment, Dr. Harshad Mehta, Founder & Promoter of RIR Power Electronics Limited, said, “Perry’s proven expertise in marketing and business development of over 20 years in semiconductor and power electronics will be instrumental in driving our global growth strategy. His dynamic leadership style and global network aligns perfectly with RIR’s vision to expand its footprint in the power semiconductor industry.”

Prior to joining RIR Power Electronics, Perry led global marketing and business development initiatives for Microchip Technology’s Silicon Carbide (SiC) business unit, where he played a pivotal role in strengthening the brand’s visibility and market leadership. His career also includes impactful leadership roles at Silicon Power Corporation, Inficon, ABB, and American Superconductor Corporation (AMSC)—organizations where his strategic initiatives consistently led to significant business gains and market expansion.